Let's begin Hump Day with new music from Action Bronson. As you witnessed Bam Bam's studio session with The Alchemist in yesterday's F*ck That's Delicious, the song "Big League Chew" is the product of that session. With every project Bronson continues to build the hype for his debut album, Mr. Wonderful that releases March 24. Bump "Big League Chew" below and keep pushing through the week.
Listen to Madonna's New Singles Featuring Nas and Chance the Rapper /
Madonna is no stranger to the rap scene. In past albums such as Hard Candy, we have heard her masterful integration and collaboration with some of hip hop's most popular artists, including Kanye West and Timbaland in songs like, "4 Minutes" and "Beat Goes On". Continuing to showcase her versatility in a changing music industry, Madonna has teamed up with OG rap legend, Nas, in the making of "Veni Vidi Vici". The four minute and thirty-nine second track features a nice combination of that classic club snare and the heavy bass line that has become prevalent throughout today's hip hop production. Madonna's talent is evident as she spits a fire sixteen before transitioning into the sing-songy chorus "I came. I saw. I conquered." This isn't the only hip hop number on her upcoming Rebel Heart album that releases on March 10, though. In fact, released in late January was her single "Iconic" featuring Chance the Rapper. Check out both singles below as we patiently wait for Madonna's return.
Kanye West Speaks on the Importance of Design /
InTheRough comments on art that is everywhere in our society, be it music, fashion, entertainment, what have you. Our commentary often focuses on the aesthetic, the surface level beauty, the hype, and the culture behind the product highlighted. While we find these aspects interesting and necessary to speak on, time may be better spent examining why the art and why the designs we examine and appreciate are important. At the Daily Front Row's first annual Fashion Los Angeles Awards Kanye West expands upon this thought as he presented Mazdack Rassi with "Fashion Innovator of the Year". Kanye states, "I believe that the world can be changed; the world can be saved through design. Through design, through unselfish design, through unselfish creation." Design has power, power to evoke emotion and conversation that goes a very long way. We see it in sneaker culture today as Nike, Jordan Brand, adidas, New Balance, and Asiscs, just to name a few, at a personal level reach the experiences and lifestyles of people across the globe. Design is a form of self-expression, ask Stéphane Ashpool, who translates his love of basketball played on the blacktops of France into streetwear with Pigalle. Design presents a certain relatability that births narratives and shares stories that cause action. This is so eloquently summarized by Kanye as he says, "Design is the closest to truth, problem solving. Truth is the closest to love. Love is the closest thing to God, and God is love." While colorways, silhouettes, and the pop culture behind art are cool, current, and trendy, they mean nothing without design's holistic authenticity. Watch Kanye's speech at the Daily Front Row's Fashion Los Angeles Awards below.
Ditch Snapchat, get Rapchat /
Despite the plethora of applications you probably have on your smartphone, today we present to you the only one that will matter: Rapchat. Cut from the same cloth as the now iconic “burn-after-reading” themed Snapchat, Rapchat follows suit with a unique twist that is sure to add an enjoyable aspect to your online presence and activity within your social networks. Featuring a simple design, Rapchat is an application for both Apple and Android platforms that allows users to choose from a variety of beats, and record 30-45 seconds worth of rap to upload to their social media profiles, or send to specific friends. The recorded raps can only be played once by the recipient, and there is no feature to save each set of bars as of yet. This application is great because it transforms the daunting task of rapping into a fun activity between friends, and allows for the users to flex their minds in a creative way throughout the day without any substantial time commitment or scheduling. Geared with all of the same destruction-based technology as Snapchat, those who are too embarrassed to rap in front of people can rejoice, and those who have never rapped before, can start. This app has the potential to change the way in which we view rap altogether, and virtually destroys any barriers that people might face when deciding if they want to experiment within the genre. Also acting as an incredible platform for upcoming producers, the app features beats from a variety of producers that were made exclusively for the product. This word of mouth offers producers a chance to delineate from the over-saturated environment of beat production, and reach customers and rap fans in a new way. This app represents the growth and discovery that technology can offer hip-hop has a genre, and we truly hope that you cop it for free at your respective appstore and see for yourself the reasons why we use and love it. Check out this page for more information on the software, and if you already have the application, send some bars our way to get featured on the blog! We dare you.
F*ck, That's Delicious with Action Bronson /
In the latest installment of "F*ck, That's Delicious", renowned foodie and rapper Action Bronson steps away from the bustle of the Concrete Jungle to the laid back streets of Los Angeles. During his extended stay, Bronson performs at the Odd Future Carnival before attending a studio session at the home of producer, The Alchemist. No episode of Bronson's YouTube series is complete without the indulgence of exquisite cuisine, as we see Bronson hit up some of the famous LA eateries with Simon Rex and B-Real. Check out the latest episode below and stay tuned with InTheRough for the details of Bronson's impending March 24th release of Mr. Wonderful.