Serena Williams' New Nike Ad Will Give You Chills / by Alex Young

Serena Williams at the U.S. Open in 2004 and 2018 - Comtpon x Off-White™

This Nike ad will give you chills. Not for the star power that is tennis champion Serena Williams or the promotion of a new Nike product, like the Off-White x Serena "Queen" collection, but for the jolt of confidence the commercial gives each viewer.

In her newest Nike spot, Serena Williams is seen as a child being trained by her first tennis coach and father Richard Williams. "This is you at the U.S. Open. This is you," Richard Williams says as she practices her serve. The screen cuts to Serena as a pro, a proven champion and her father's voiceover directs her movement on the tennis court. "Switch to the backhand... Take the net!... Be tough just like you want to win. Just like you at the U.S. Open," he says while Serena crushes opponents throughout her career. Black screen to copy. "It's only a crazy dream until you do it. Just do it."

It's up to you to turn your dreams to reality.

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